Neon Lights

I made several sign design proposals for a neon sign company.  I decided to design signs that interacted with the person who would see it, a sign that would make you look again.


I looked at several phrases, ones that people would want to purchase to use on their walls or in public buildings.  I decided to choose these as my final designs because they would appeal to a wide audience and are different to the more commercial neon signs that are frequently seen.


It was difficult to find a font that would be appropriate to a neon sign, so I decided to make one that  would be readable and easily made into a sign.  I decided on single colour signs as these stood out better and could be read much more easily from a distance.

Neon Light Live Brief

Image found via Wild Hearts Can't Be Broken 

I have decided to take on a live brief to design a neon sign for a company that specialises in them.

I began by looking into the different types of neon signs that exist and which direction I would take mine in. The image I have above, the sign 'Wait here I have gone to get help' caught my eye particularly.  I like the way that it interacts with the person viewing it as if it had it's own human qualities.  It also uses a medium that is very permanent to carry a message that is very temporary.

The colours the sign uses make it look urgent and it is in all upper case which also conveys the same message, as if it is about something important, as if the viewer knows what it is about.  This makes the person seeing it wonder what it is about and who has left it allowing them to create their own story.

I want to design a sign that has the same amount of interaction with the audience, that asks them to do something for an unknown reason.